Cherry’s Choice is a special showcase featuring curated new and popular products from Seoul Cafe Show exhibitors, named after the selection of coffee cherries.

This program offers buyers and consumers the opportunity to discover rising items expected to become the next year’s trending products. A total of 60 products will be showcased, including 30 selected new products (New) and 30 selected popular products (Hot).

All 60 products and services selected for Cherry’s Choice will be automatically nominated as candidates for the CafeShow Excellence Awards.

✍️ How to Apply : CafeShow Online Exhibitor Portal → Optional Application → Cherry’s Choice → Fill out & Submit

⏰ Deadline : ~September 30th (Wed), 2026

📅 Selection Notice : Selected exhibitors will be contacted individually after internal review & selection on October 14th (Wed)

Cherry’s Choice Special Exhibition Area

Dedicated Online Exhibition Space